The way that your customers find you on the internet is through the ‘keywords’ that they are using to search with.
The way that you attract people nto your marketing funnel is through the ‘keywords’ that you use in all of your content. Your articles, blog posts, video descriptions, even the way you describe your photo’s are all found by your customers because of the “words” that they used. “Keywords” to be in fact.
When you realise EXACTLY the keywords that your customers are typing in to Google when they are doing their search, then you can build all of your marketing around that knowledge and get to the top of Google and collect all that wonderful FREE traffic.
In this video I show you 4 of the tools I use to do my Keyword research and have allowed me to get many of my articles and videos and websites listed in many of the top spots on Google for very highly searched keyword terms.
Knowing what your customers want is the 1st step to being able to give it to them and keyword research allows you to know EXACTLY what they are searching for.
I have found the Keyword Elite Keyword Tool to be INVALUABLE because it gives me an inside peak at my competition.
I am able to spy on them PLUS this cool tool does a whole bunch of other stuff LIKE set up PPC campaigns for me and gives me a HUGE list of all the varied and strange keywords around it, including mispellings. WHICH IS VALUABLE!
You can check out Keyword Elite Here
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August 11, 2009 at 8:17 pm
Great info as always Christopher!!